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What AI Can’t Replace: The Human Touch in Design and Events
 


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Nour Fahmy
What AI Can’t Replace: The Human Touch in Design and Events
Artificial intelligence is everywhere. It generates images, writes copy, predicts trends, optimizes schedules, and analyzes data faster than any human ever could. In design and events, AI has become a...
Dec 22, 2025 ​Vision
Nour Fahmy
Green Glamour: Can Sustainability Still Feel Luxurious?
For years, “luxury” and “sustainability” seemed like opposites. Luxury meant opulence, rare materials, and visual indulgence. Sustainability meant restraint, simplicity, and environmental responsibili...
Dec 10, 2025 ​Vision
Nour Fahmy
Design Trends That Started as Mistakes
Every masterpiece has a story, and sometimes, that story begins with a mistake. In design, what looks like a failure at first often turns into innovation later. From accidental color choices to struct...
Dec 8, 2025 Insights
Nour Fahmy
Design Diplomacy: When Global Brands Adapt to Local Culture
In today’s connected world, brands travel faster than ever. A campaign launched in New York can be seen in Riyadh within seconds, and an exhibition concept in Tokyo can inspire a retail space in Dubai...
Dec 4, 2025 Insights
Nour Fahmy
The Art of Reuse: How Old Materials Can Create Modern Masterpieces
In today’s world, where sustainability is more than a trend it’s a responsibility, designers, builders, and artists are discovering beauty in the overlooked and forgotten. The art of reuse celebrates ...
Nov 27, 2025 ​Vision
Nour Fahmy
2026 Color Forecast: What Shades Will Define the Year in Interior Design
As 2026 begins, interior design is shifting toward colors that reflect calm innovation hues that balance technology with nature, minimalism with warmth. After years of sleek neutrals and industrial to...
Nov 25, 2025 Insights
Nour Fahmy
AI-Powered Events: How Smart Tech Is Changing Everything in 2026
The events world in 2026 feels like a secret control room full of glowing buttons. Every press unlocks a new possibility: visitors navigating effortlessly, booths that sense emotions, conferences that...
Nov 11, 2025 Insights
Nour Fahmy
Event Branding: How to Build a Visual Identity That Guests Remember
In a world where events compete for attention, event branding has become the silent architect behind every unforgettable experience. It is more than decoration, more than colors, and more than a logo ...
Nov 10, 2025 Insights
Nour Fahmy
How to Survive a Trade Show Without Losing Your Mind
There are two kinds of people at trade shows: the ones who look effortlessly in control — smiling, networking, and somehow finding the best coffee stand — and the rest of us, dragging tote bags full o...
Nov 5, 2025 Behind the Scenes
Nour Fahmy
Interior Design Crimes We’re Still Recovering From
Not all design decisions age gracefully. Some trends were so questionable they deserve a spot in design history’s “do not repeat” file. From lava lamps to carpeted bathrooms, here’s our tribute to the...
Nov 2, 2025 Insights
Nour Fahmy
Hospitality Design Secrets: What Makes Guests Feel Instantly Welcome
A guest’s first impression forms in seconds — long before they interact with your staff or try your services. In hospitality, design plays the silent yet powerful role of making people feel comfortabl...
Oct 30, 2025 Insights
Nour Fahmy
Material Matters: Choosing the Right Surfaces for High-Traffic Spaces
In commercial interiors and exhibition environments, surfaces do more than define a look they set the tone for durability, safety, and experience. From mall floors to exhibition booths, the right mate...
Oct 26, 2025 Insights
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